We had three primary objectives with respect to the recent updates. The first was to improve the language relating to the various components of the Steem blockchain. The second was to provide better guidance for the use of our trademarks and branding (while we develop our branding guidelines) by community developers. Finally, we wanted to clarify the differences between using the Steem blockchain and the services that we provide for our users.
We believe that the updates provide more clarity and that this will benefit both users and developers in the long run, but we welcome any feedback that could make them even more helpful.